We measure your viewers’ emotions.
Anywhere. Anytime.

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Crowdsourced Neuromarketing

Cutting-edge media research

Synetiq is a cutting-edge neuromarketing research company providing media companies with emotional insights directly from their viewers’ brain and body. Synetiq leverages recent developments in wearable bio-sensor technology to understand how people feel when they see an advertisement, TV show or movie. The real-time insights help you to create more engaging and more effective content. Synetiq’s approach, called crowdsourced neuromarketing, delivers unprecedented insights to understand your customers anywhere in the world in a fast and cost-efficient way.

Real-time emotional insights

Synetiq’s proprietary research, data processing and data analysis technologies are capable of accurately recording, analysing and quantifying a person’s emotional reactions as they interact with media content. Current insights include: measurements of Affinity, Attention, Excitement, Engagement, Boredom, Frustration levels. Raw data is collected from consumer-grade bio-sensor devices such as EEG headsets, skin conductance and heart rate sensors, eye-tracking devices etc.

How does it work?

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1. Set-up a test online

Anyone can easily set up a test online, upload test material and select research participants to be tested.

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2. Send it out to selected testers

An invitation to the research is sent to participants in our database.

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3. Testers watch your material

Participants take the test at home right away, after which they will get paid.

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4. Get results
in real-time

We process and analyze test results. Analytics appear in real-time on your online dashboard.

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Meet The Team

Get in touch

Email: info@synetiq.net
Hungary: +36 20 54 44 804
United Kingdom: +44 20 3286 8801
USA: +1 424 253 0880
Address: Irányi utca 3, Budapest, Hungary (map)

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